Who would have thought an emergency dentist visit was actually a remodeling industry sales process in disguise?
I think I’ve finally come to the realization that the Cabinet Industry is just as bass-ackwards as trying to get dealers and remodelers to order electronically through design.
It’s actually quite easy to improve your business margins, with a simple technique you can implement tomorrow called F.I.S.T.
You can move your cabinet dealership or remodeling business into the cloud – and cut your overhead expenses by doing it.
Less than 6% of the sales revenue came in from these sources. They are the worst performing ways to advertise for dealers. They are also the most expensive.
We get a lot of questions from designers on how you are supposed to ask for the order. Here’s what you should know…
You are pushing unsolicited information down your prospects throats. No one likes that. Here’s some tips for smarter marketing.
Cabinet tracking software is hard to come by in the Cabinet Industry. Your typical accounting systems don’t handle it very well either.
Patience is not just a virtue, it’s actually a required skill naturals use to win $2M+ business each year.
Close, Close, close that deal. Ask for the order. You have to be aggressive in this market. You can’t take no for an answer! Sound familiar?
Kitchen remodeling is somewhat similar to planning a wedding. There are so many things to do for each, and it can be completely overwhelming at first…
Here’s an actual excerpt from one of our 4M Kitchen Sales Process training courses and and excerpt from a recorded interview with a natural…
Some people use design fees effectively, but from what I’ve seen that is more the exception than the rule.
If I had a nickel for the number of times I’ve heard designers distinguish themselves as being different than salespeople…
How many times has your so called “discount” actually been more of a “concession”? Do you really believe the price you are asking is fair and reasonable?
If the prospect backs down on any of these things you ask for, then they’ll understand why that discount they are asking for isn’t reasonable.
Remember, the more of a discount a prospect asks for, the more you ask for in return.
If the prospect is still unsure about things like your service, delivery, quality of the product, etc., it’s best to resolve those before talking about a discount.
You somehow inadvertently signaled to the prospect that they left money on the table.
If your sales commission structure doesn’t encourage behavior like this, it’s time to rethink your plan…
We equip dealers with enough best practices that they can play their hands like they have pocket aces…
So, a Squarespace designer saw our trial account, didn’t realize we were her customer and assumed we were up to no good.
Asking a salesperson to deliver more revenue in this market is sometimes like asking them to dribble a football.
Why aren’t kitchen designers treated with the same respect and professionalism as other professions?
Why do so many manufacturers give up millions long-term kitchen sales to get thousands short-term?